The More You Know

Pixel & Resolution: DPI refers to dots per inch and is a measure of the physical world but in digital, we refer to resolution by PPI, pixels per inch.

Normal printing is at 300ppi because that is what the human eye perceives as looking crisp and normal. If you print at a higher resolution, the eye cannot discern the difference without extra scrutiny and maybe a magnifying glass. 

We prefer files that are 300ppi but if your file is higher resolution then you can print larger, for example if you have an 8x10 at 300ppi your image would be 2400x3000 pixels but it is 600ppi you have 4800x6000 pixels so you could print it larger, up to 16x20. 

If your file is lower resolution (less ppi) you may want to consider a textured paper i.e. canvas, watercolor/cold press to hide any distortion.

Use the calculator to input your pixel dimensions to see possible image sizes. The framing chart shows readily available framing options. Choosing a standard sized frame can increase your print sales, but we are happy to print at any size.

Aspect Ratio & Sizing

Aspect Ratio: This measures the relationship between the width and height of a print. A 12x16 can easily become a 18x24 but it won't do 16x20.

Use the aspect ratio calculator below or the chart to determine the dimensions of your image size. Keep in mind as you calculate the image size the finished paper size could include a border, if you chose, which could also affect the aspect ratio.

We are happy to discuss this more when you place your order.

*Standard frame sizes